The most useful thing Gen Z has done to fashion is to relax it. Gendered clothing — the men's department here, the women's there — is, for a generation that grew up outside that script, simply a suggestion. You buy the piece that fits and that you want to wear; the label inside is not the point.
From provocation to design brief
This is not a trend so much as a quiet redesign. Brands are increasingly cutting one garment for any body and letting size and proportion do the sorting — the logic we have noted as one of the directions of 2027. The capsule wardrobe idea accelerates here: fewer, better pieces that work across more bodies.
How to dress outside the binary, practically
- Start from proportion, not section. A garment's job is to fit your body, not a department. Learn your measurements.
- Borrow the construction, not the costume. A men's tailored trouser on a smaller body is a silhouette, not a statement.
- Keep one texture, one solid. The texture-meets-restraint rule holds regardless of who the piece was cut for.
What we design toward
Our men's and women's collections are cut to be read by silhouette and cloth, not by who they were assigned to. The pieces that travel between the two are the ones we are most proud of.
Further reading
- Vogue — gender and fashion — coverage of the shift.
- Who What Wear — 2026 trends — unisex dressing in practice.
